Cash My Gold Ireland origins can be traced back more than 20 years. Our vision for our organisation was started with a simple question "Why is there a business model for selling previously owned cars, houses and consumer electronics, but not gold items. Our founders have grown the organisation from its humble beginnings to its current standing of stores nationwide. Additionally our online operations provide our customers quick and easy access to our services 24 hours a day 365 days a year.

Mission statement

"To provide our customers with quick effortless access to cash for their gold items which no longer satisfy their needs and desires"

Core Values

Our core values the 7 C's, guide us in our organisational operation, direction and ethos.

    Customer focus: The customer is king, without customers no business can survive that is a given but we go further rewarding customer loyalty.

    Can do attitude: Our management, staff, suppliers and franchisees share our vision and see challenges as opportunities to be mastered.

    Communication: It's a two way street, with clear communication we can avoid misinterpretation and deliver a consistent message throughout our organisation.

    Creative and innovative: Our organisation has been founded on creative ideas and innovation we encourage everyone involved in our organisation to speak their mind and never fear expressing an idea.

    Continuous improvement: Our organisation continually evolves and prospers by looking for a better way and continuously investing in training.

    Confucian dynamism (Long term orientation): Our organisation vision is forward planning strategically to seize future opportunities.

    Community and socially responsible: Our organisation selects charitable and community organisations to support without seeking recognition. We believe in creating a better future for everyone.